Khufia Khan

The new ad of Pepsi is quite interesting in more ways than one. Continuing with its fine tradition with Khans, this time its Saif Ali in the Khufia avtaar (after Aamir and Shah Rukh). Interesting. They have added a new dimension to the scratch card concept with their blue khufia card which reveals its booty only in front of the blue television screen. One not only has to drink Pepsi, but also watch the ad in order to win the booty. Interesting. The story is built in a nice way so as to keep one waiting, wanting and thirsting for more. Yeh pyaas definitely hai badi!
Khatam nahi hua khufie..
Meanwhile, life has slowed down to a stand still. No major work issues. Thankfully the India-Pak series has started at this opportune moment. So its just watching the match in the cafeteria nowadays.